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Ground Floor
Segement
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Area
ES
Stall
013
IN LATE 2015, BOY SMELLS BEGAN AS AN EXPERIMENT IN CANDLE-MAKING IN THE LOS ANGELES KITCHEN OF CO-FOUNDERS AND REAL-LIFE PARTNERS MATTHEW HERMAN AND DAVID KIEN, BOTH FASHION VETERANS. THE PAIR STARTED BY MAKING PRODUCTS THEY’D WANT TO USE THEMSELVES ON A DAILY BASIS. TODAY, BOY SMELLS IS KNOWN FOR ‘GENDERFUL’ FRAGRANCES AND COVETABLE CANDLES MADE FOR EVERYONE, SUBVERTING TRADITIONAL NOTIONS OF MASCULINE AND FEMININE IN BEAUTY.