Ground Floor
Contemporary Womenswear & Menswear
KING LOUIE is quirky. And we are proud of that. We are an international women's clothing brand founded in 1984 in Amsterdam, with 1.000 points of sale across Europe. We always follow our own path, in everything we do. Colorful, even if the whole world is black and white. Cheerful, even if no one else is. Crazy about prints, even if everyone only wants plains. Not because we want to be different but to wear colorful outfits and make daring combinations. To show the world who we are. And inspire women to be themselves and do what makes them happy. We believe in fair fashion and sustainable relationships. We strive to use more sustainable materials in every collection. Almost all fabrics we use are certified. And this fall, our first circular items will be on the market. We want to do the right thing - simple as that.