Level
Ground Floor
Segement
Leaf
Area
B3
Stall
022

AUVERSUM

Is a project which combines sustainable nano fabric, amazing pattern and fashion forms we designed enriched by the virtual content which is revealed through the smart phone pointed at the piece of the clothing. You see the pattern elements to come alive! You witness art and fashion, real and unreal. The idea of this project is to point at the hidden qualities of the material, the nano fabric which are not obvious on the first glance! This is a playful experiment showing the potential of the elevation of the pattern and fashion design to an unexpected realm. Fashion design is an art to present the human body in new forms of self-expression through art, be it physical or virtual. In our case it is both.

ABOUT DESIGNERS

Helena Lukasova studied sculpture at the Academy of Fine Arts and Design, Bratislava, SK. After her studies she dived into the exploration of digital technologies and sculpture, using 3d printing, robotic carving, visualizations and augmented reality in her projects. Her work was presented internationally. Currently she is teaching at the Faculty of Informatics, Masaryk University, CZ.

More at: helenalukasova.com

Lada Vyvialova studied textile and fashion design at the Academy od Fine Arts and Design, Bratislava, SK. Her designs explore the identity of a contemporary woman. The goal is to deliver a timeless, sustainable wardrobe through minimalist silhouettes and smart materials. Collaborating with the leading Czech research in nanotechnology, she makes clothes from unique, patented nanomaterials on slow fashion principles. For its take on fashion, Lada has received numerous awards, including Patrizia GUCCI Selection, Gentlemen’s Essentials by MINI, ELLE Magazine Award.

More at: ladavyvialova.cz, Instagram @ladavyvialova