Rue de femme

We are a Danish brand merging aesthetic Scandinavian fashion and comfort. We value simplicity and timeless designs combined with sophisticated femininity. Our aim is to design a long lasting, loved, and unique wardrobe with pieces that brighten up the closet, to use season after season. For each collection we carefully select high quality fabrics, expressive details, and playful colors, into an ideal match of fit, comfort and feminine aesthetic. Our designs work across multiple occasions depending on how you style them. Towards a more responsible future, we produce small quantities to avoid waste – and we will always choose quality over quantity.