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Ground Floor
SIFF, is a one-woman business run by textile designer Siff Pristed. Since her graduation from Kolding School of Design in 2011, Siff har worked as a designer within fashion, textile an costume design, creating unconventional looks with a strong graphic expression. In 2020 she started working on the project Anew, now in 2022 launching as a fashion collection. Anew started as a collaboration with the socio-economic sewing workshop I Tråd Med Verden. With a common interest in finding new possibilities of use, in leftover fabrics from the textile service company Elis, Siff started experimenting giving new life to the discarded materials. I Tråd Med Verden is still an important partner in mind and in making, handling parts of the production. The collection is made of recycled fabric from linen, workwear and hygiene industries, mostly cotton, polyester and blends. Working with scrap fabrics, adds some obvious challenges to the design process. Anew, is therefore developed with textile techniques as patchwork, quilt and sublimation print, adding vibrant expression.