Presented by Peclers Paris: Yvonne de Bruyn @CIFF Main Stage and live stream

Name: The largest and longest-running fashion fair in Northern Europe.
Start: 2024-01-31T00:00:00+01:00
End: 2024-02-02T00:00:00+01:00
Location: Bella Center Copenhagen

The Fashion Living Lab: At Peclers, we are passionate about the evolution of fashion as a system, and its underlying shifts in consumers values and needs.
Peclers observatory called Fashion Living Lab analyzes the behaviours, needs and desires of our close community.
During this talk, we will reply to 2 questions:
What can consumers no longer accept? Presenting our convictions on the social commitment of the fashion industry
What will motivate us to create & buy? Highlighting our identification of the psychological needs that underline the new consumer cravings

More SS22 events

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Presented by The Business of Fashion @CIFF Main Stage and live stream

From operational shifts, new consumer trends and priorities, as well as the innovative retail solutions now critical for success in such an unpredictable market, BoF interviews Bloomingdale’s’ Justin Berkowitz, Voo’s Yasin Müjdeci and Han Kjøbenhavn's Cristian Jensen on the opportunities they see in a transformed retail industry.
Presented by: Peclers Paris @CIFF Main Stage and live stream

Yvonne de Bruyn will present 4 themes for SS22 season including key ideas, innovative ideas and creative tracks
Presented by Lifestyle and Design Cluster @CIFF Main Stage and live stream

Looking into the future, the demands on fashion and textile brands will only grow. Sustainability expectations from customers matched with concrete legislation