American Vintage

American

Vintage

A blend of minimalism and modernity, in timeless and resolutely free collections. The promise of a new, authentic and comfortable style.

Level

Ground floor

Area

C-HALL

Stall

Segments

CONTEMPORARY WOMENSWEAR

Between tenderness, exuberance and authenticity, the women's collection deploys every possible personality trait, pushing the limits of women's wardrobes and anchoring itself in a clear contemporary spirit. SPRING/SUMMER 25 is an ode to women as they really are. TENDERNESS ATHLETIC Daring layering, mixing fluid, shiny fabrics with matte jerseys, close to the body, like a second skin. Between fragility and dynamism, this inspiration tends towards a romantic-sporty wardrobe. SUPERMARKET A necessary regression, with pop colours to give the look a boost. The American Vintage woman relies on her instincts, her desires. A mix of stripes and a bold attitude is all it takes. LIBRARYCORE A skilful blend of minimalism, feminised workwear inspirations and 2.0 tailoring: ‘librarycore’ responds to a desire for calm and serenity. Straight out of a novel written with a pen, this summer, women want to be free.

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