FUB Kids

FUB

Kids

The collection reflects our passion for thoughtful details, playful colors and refined textures. It features classics and new styles in a balanced mix to fulfill every need in a kid’s winter wardrobe. Thin woolens perfect for layering, chunky knits and classic sweaters for

everyday use, a variety of polos for boys and girls and multi-stripes to add color any day of the week. The collection offers various styling options and allows both playful looks and classic FUB combinations.


A variety of stripes, checks, and jacquards tie the color stories of the collection together and can be worn in a playful mix or paired with solid-colored styles for a classic look. The felted checks are playful yet with a classic aesthetic. The jacquard patterns feature a delicate rhombus pattern, checks in different variations, abstract flowers, and a figurative autumn forest theme. The stripes come in both classic and playful variations in different weights and textures.


The colors this season are delicate and harmonious. They range from classic Nordic tones like Navy, Ecru, and a natural Oat Mélange to deeper seasonal shades such as Cranberry, Forest and Mocca. To brighten up the palette we have added Vibrant Aqua, Iris, Signal Red, and soft pastel Wheat. And a soft Baby Blue to add a gentle touch to the baby styles.


The basic quality for the winter collection is pure merino OEKOTEX wool.

Level

1st floor

Area

F-HALL BALCONY

Stall

BAL-008

Segments

CIFF Kids

FUB makes playful, comfortable, and responsible knitwear for kids aged 0-12 years. We believe that kids - boys or girls - prefer to wear clothes that feel good and allow them to move freely. That is why design, colors and comfort go hand in hand in all FUB styles. Every item is carefully created and produced with a demanding regard for details and craftsmanship ensuring a durable quality that allows the clothes to be worn again and again. Our collections are purely made of OEKO-TEX certified wool and GOTS certified organic cotton.

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