GIA

In rural Uruguay, slow living isn’t a future aspiration, but a long-established reality. By honoring craftsmanship, GIA seeks to elevate the 'Made in Uruguay' brand. Respecting the time that each handmade process requires, it also aims to inspire the world with its exemplary practices. Its signature pieces—crochet garments in merino wool and natural leather accessories—demand at least five "Uruguayan mates" and forty hours of dedicated work. Their main aspiration is to achieve the highest quality with minimal environmental impact.