NEUW Denim

Neuw is a Melbourne based Scandinavian denim brand. Founded in 2009 and made famous by sharp looking skinny jeans inspired by the creative class, music and subculture of that time. In 2025 life of the creative class has evolved. So, Neuw evolves too. On the 27th of February we launched a brand new global look, range of products and design identity, created in collaboration with famous Scandinavian design agency Atelje Altmann. The Neuw look is inspired by the next generation creative class and the borderless, blended life they lead. They are travelers and explorers who experiment with different aesthetics and are defined by the sum of their creative endeavours, not just one look. So, we have created a range of contemporary designer jeans that reflects different moods for different days, locations and tasks. There is consistency, however; We obsess over fit and the finest denim fabrics. So, whatever style fits your mood and wherever the creative journey takes you; Neuw jeans will be the perfect travel companion and give you a sense of effortless style and creative swagger, Every exciting step of the way. End Up Elsewhere!