ADAX
- Level
- Ground Floor
- Segment
- Shoes & Accessories
- Area
- A
- Stall
- 003
THE STORY OF ADAX
ADAX was founded in 1982 in a basement in Copenhagen.
Founder, Eugen Silfen wanted to make better bags than the ones he saw in the
stores. A combination of courage, curiosity and endurance
is recurring factors in the success story of the company.
Today, ADAX is a family-owned business with Eugen
Silfen as chief designer and Helle Silfen as director. For
us, it’s important that we continue to develop ourselves
to maintain our current target group, but also to reach
new ADAX customers. Therefore, serval generations are
influencing both design, sales and marketing activities.
ADAX combines trends and functionality with beautiful
design and accomplished details. Our core values are
based on quality, functionality, timeless design and social
responsibility. We follow the trends and tendencies of the
time, but with respect for Scandinavian and classic design.
We love that our bags can be used for serval generations
and that it can be a common interest.