Nikben

and

Pica

Pica:

Bringing Mediterranean chaos and western vibes to Scandinavian design

In the latest CIFF Media episode, we are joined by Benjamin Lega, Creative Director at Nikben, and Gonzalo Catalán, Founder and CEO at Pica Pica – two Swedish brands that make you forget everything about minimalism and the clean, straight lines Scandinavian design is known for. Nikben is edgy and fun, merging resort and streetwear with a hint of western, while Pica Pica blends Swedish control and structure with Mediterranean chaos – all wrapped in a sun-kissed, colorful vibe. That was the energy they brought to CIFF in August. Nikben had a tattoo artist and frozen margaritas, while Pica Pica stood out with their vibrant, eye-catching setup in the Centre Hall.

Featured brands:

PICA PICA